Search Engine Optimization Services
Search Engine Optimization | Pay Per Click | Social Media Marketing | Local Search | Design & Development
The Internet is an indispensible tool for your business, but how do you ensure your products and services are being seen where it matters most? In today's economy, when potential clients and customers search the web for what you offer, you had better be certain your site is not only accessible to visitors, but ranks at the top of the search engine results.
At Standing Dog, our Search Engine Optimization (SEO) team has the experience and knowledge necessary to get your web site ranked at the top-and keep it there. SEO is demanding and time-consuming. Search engines such as Google and Bing employ an ever-shifting array of dynamic factors to calculate rank. Fail to comply, take shortcuts or overlook necessary steps to rank successfully and risk your site becoming invisible and ineffective, with devastating consequences for your business.
Take a look at our client list and you'll see why we are serious about SEO and why our expertise and hard work have made us one of the fastest growing companies in America.
Get You There
Search Engine Optimization Web Site Audit
We have identified over 50 factors crucial to the algorithms search engines such as Google use to rank your site. We audit all of them, including your site's tags, link structure, link popularity and content. We then make specific recommendations that will help your site perform better.
Keyword Research and Analysis, with Competitive Analysis
Who is your target audience? What words and phrases are they entering in the search engines? More importantly, what words and phrases differentiate those who are just browsing from those who are buying? We do the hard work of keyword research specific to your industry niche and your company's products and services, going in depth to analyze how people are searching for what you offer.
The results of our research and analyses are shared with you in a format that allows you to see both the performance of these keywords over time as well as how they rank for your site. Going one step further, we also show you how you are doing against your competitors.
Content Creation
Effective SEO includes providing effective content. The style and substance of your site's body copy has direct bearing on where you show up in the search results. At Standing Dog, we review your site's content and ensure it is useful and suitable for your visitors as well as the search engines. If you need fresh content, including press releases, or if you need revised content, we have a staff of in-house writers and editors ready to help.
Keep You There
Online Visibility
Our extensive e-commerce experience and the success we have brought to our clients worldwide have taught us a thing or two about planning ahead and thinking outside the box. That's why we know what you need to do today in order to keep your website ready for tomorrow, and to keep it one step ahead of your competition. We have developed a methodology of increasing Online Visibility to hold your site head and shoulders above the crowd. This includes written press releases, quality backlinks, targeted web directory exposure and social media optimization. Our strategic approach has proven effective time and again for increasing the popularity of a site. Increase your site's online popularity, raise its online visibility, improve its search engine rankings and increase your sales.
Web Site Analytics
Valuable SEO is not just technique, it is an emphasis on your ROI (Return On Investment). Standing Dog's comprehensive services include reviewing your web site's analytics. Through the use of available technologies, including Google Analytics, we analyze which keywords-and which sites-are generating revenue. We track patterns and watch for changes in order to keep your site, and your business, ready for the future. At Standing Dog, we will work with you to develop an effective strategy for using web site analytics to increase your revenue and give you a significant ROI.
Standing Dog is a proud member of SEMPO, the Search Engine Marketing Professional Organization.
Contact us today to help.
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